Durbell Pharmacies – a rush of retail campaigns

Durbell requested my services to improve the visual experience of their brand, develop a brand message, bring all the elements together and do some extensive campaigning. The first task that was needed was to tweak the logo and conceptualise a corporate identity that would be strong enough for various applications. This (long term) project was a good mix of  project management, art direction and picture styling (packshots), copywriting, a great deal of design (sometimes late night design) and DTP. Watch this page…I will add more projects.

 

durbell_corporateID

durbell_generaldevelopment of an own brand range

 

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artwork for various basic promotions

durbell_posters

The conceptualising, organising, design and execution of various advertising campaigns – typically this included broadsheets with packshot photography, window and floor decals, flyers, posters, newspaper advertisements, pricing tags, shelve gondolas, vouchers, flyers, etc…

 

General Campaign…media, event, advertising…

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durbell_cginvite

durbell_cgad

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Christmas campaign…

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durbell_shimmer_gondola

Mother’s Day Campaign…

durbell_mom_brandingdurbell_mom_gondola

durbell_mom_adverts



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